Complementary feed for horses from the veterinary practice
JuloVet complementary feed for horses, available exclusively through veterinary practices. Developed in collaboration with veterinarians, manufactured in Germany; private label options available.
Complementary feed for horses available exclusively through veterinary practices
JuloVet products are not sold to end customers. There is no direct-to-consumer store and no advertising aimed at end customers.
The reason lies in the product itself. Complementary feed is intended to complement an existing diet, and assessing that diet requires knowledge of the individual animal. The distribution channel has been chosen accordingly.
In practice, this means a closed distribution channel: The products are not available through retail outlets for end customers.
Applications in the Equine Product Line
The outline is organized according to the areas in which the products are used. For horses, these include mobility, digestion, vitality, the nervous system, the respiratory system, and the musculoskeletal system, supplemented by Care products for external use.
Within these categories, all feed categories recognized under feed law are represented: feed materials such as flaxseed oil or psyllium husks, complementary feeds, mineral feeding stuff, and dietary supplements, for which the specific nutritional purpose and recommended feeding duration are declared on the packaging in accordance with EU regulations.
The following products serve as examples for the individual categories.
Mobility
Digestion
This category is supplemented by individual feed materials such as psyllium husks and flaxseed oil, as well as a supplement for foals.
Vitality
Dosage forms: pellets, powder, liquid, and oral paste
Whether a recommendation is implemented in the barn often depends on how it is administered. The product line therefore includes several forms: pellets and powders for mixing in, liquids for oral administration, and oral pastes or boosters for direct administration.
Several products are available in more than one form; for example, Gastro Vital Aktiv is available as a powder, liquid, and booster. This allows a single product to be adapted to different housing situations without changing the formulation.
Developed in collaboration with veterinarians
The formulations are developed in collaboration with veterinarians. This applies to the composition of the ingredients, the choice of binding forms, and the dosage form.
For trace elements, the product line includes both binding forms: inorganic compounds and organically bound forms such as glycine chelates or selenium yeast. The specific form used in each product, along with the corresponding EU approval number, is listed in the additives section of the label.
Manufactured in Germany, certified to GMP+ and QS standards
Jürgens Produktions- & Handels-GmbH & Co. KG is a family-owned business based in Lower Saxony. Product development and manufacturing take place at the company’s own facility in Germany.
Production is certified according to GMP+ and QS standards. Parts of the product line are approved for organic production in accordance with the relevant EU regulations. The equine product line complies with ADMR standards and is therefore suitable for use in competitive sports.
In addition to JuloVet for veterinary distribution, the company carries the brands JuloFeed for agricultural feed, JuloCare for animal care, and Chevaline for equine products.
Private Label: Complementary Feed sold under the practice's own name
In addition to our standard products, manufacturing under our own brand is a separate business division. Veterinary practices and practice networks can have formulations from our product line or their own custom blends produced with their own labeling and packaging.
The formulation, dosage form, package size, and labeling are determined jointly; we handle the declaration required under feed regulations.
Request the JuloVet product line for your practice
For medical practices interested in carrying our product line, we’ll put together a product overview and send samples upon request. For private-label projects, we’ll discuss the formulation, quantities, and timeline during an initial consultation.
Frequently Asked Questions
How is the JuloVet equine product line categorized by application area?
For horses, the product line covers the areas of mobility, digestion, vitality, nervous system, respiratory system, and musculature, supplemented by Care products for external use. Within these areas, the line includes feed materials, complementary feeds, mineral feeding stuff, and dietary supplements.
Why are complementary feeds only available through veterinarians?
Complementary feeds exclusive to veterinary practices are not sold through retail outlets. Complementary feeds are intended to complement an existing diet, and assessing that diet requires knowledge of the individual animal. At JuloVet, distribution therefore takes place exclusively through veterinary practices, without a direct-to-consumer store or advertising to end customers.
What is the difference between complementary feed, mineral feeding stuff, and dietary supplements?
These terms are defined by feed regulations. A complementary feed is intended to supplement a diet and is not suitable as a complete feed. A mineral feeding stuff is a complementary feed with a high mineral content. For a dietary complementary feed, the specific nutritional purpose and the recommended feeding duration must also be declared on the packaging.
What does “ADMR-compliant” mean for horse feed?
ADMR stands for the Anti-Doping and Medication Control Regulations of the German Equestrian Federation (DNV). Complementary feed labeled as ADMR-compliant is intended for use in competitive equestrian sports. The JuloVet horse product line is ADMR-compliant.
What does GMP+ certification mean for animal feed?
GMP+ is an international standard for feed safety that covers production, traceability, and quality assurance. JuloVet’s production is certified according to GMP+ and QS.
Where are JuloVet complementary feeds manufactured?
At our own facility in Lower Saxony. Development and manufacturing take place in Germany.
Can a complementary feed be produced under a practice’s own brand name?
Yes. Through our private-label program, we can produce formulations from our product line or custom blends with your own labeling and packaging. The formulation, dosage form, package size, and labeling are determined jointly.
How can veterinary practices purchase the JuloVet product line?
By contacting JuloVet directly. We’ll provide a product overview and samples upon request.
